Open Wide and Say "Auuuudience": Dr. Perry Buffington, Physiology of the Listener
Saturday March 6, 2004 3:00 PM - 4:15 PM
Westin Harbour Castle Hotel
You only think you know your listeners. Dr. Perry Buffington really knows them. He knows the eight chemical states their bodies go through in a day. He knows when their sexual appetites peak, when they're naturally irritable, when they're open to purchase suggestions and when they're closed off. Dr. Buff's physiology-of-the-listener approach makes for a fun and insightful session, and an approach to programming you may never have considered before. Give your listeners what they're hard-wired to crave, and they'll be back for more.
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Dr. Perry Buffington
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