Geoff Mayfield

Geoff Mayfield has been director of charts for Billboard magazine since 1994 and has managed The Billboard 200 albums chart since 1990. He added the title of senior analyst in 2003.

During his tenure, Billboardís internationally recognized charts adopted the advanced technologies of Nielsen Broadcast Data Systems and Nielsen SoundScan, and the magazine has added several key lists, including Top Heatseekers, Hot Digital Tracks, Top Pop Catalog Albums, Top DVD Sales, and Top Internet Album Sales.

In addition to overseeing Billboardís charts department, Mayfield writes the charts analysis column Between The Bullets and recently spearheaded the launch of Billboard Chart Alert, an electronic newsletter. He joined the magazine in 1985 and was senior retail editor before he joined the charts staff.

Prior to Billboard, Mayfield was media communications specialist for the advertising department at U.S. retail chain Camelot Music and was music director for WBBY, a jazz station in Columbus, Ohio.