Ron Moore
Marketing communications innovator, playwright and theatre producer Ron Moore is a
native of Glasgow, Scotland who has lived in Canada for longer than he can remember.
Fortunately, this is not longer than his mother can remember.
In 1972, Ron began his communications career as a boy radio producer
with CFPL in London. Despite a conspicuous deficiency of talent he
managed to make it on-air as a DJ until he found his true calling
(deciding what others should hear) as the station's Music Director.
In 1976, he founded Mariposa Communications as a sales-promotion company
serving packaged-goods clients. Over the next two decades, he built
Mariposa into one of the most highly regarded corporate communications
firms in Canada, with clients in the financial services, pharmaceutical
and packaged-goods sectors. Under Ron's leadership, the firm added
new capabilities in corporate television, design and direct-response
advertising to meet its clients' evolving needs.
After selling his remaining interest in Mariposa in 1995, he founded the digital
publishing house Eclecticollections and published the 10,000 image, All Our
Yesterdaysô royalty-free, stock-image library. In 1996, after producing an
unsatisfactory retirement, he founded Sonar Group. Today the company has a staff of
50 providing Canadian and international clients such as CIBC, Investors Group, GSK,
Sappi Fine Papers, Imperial Tobacco, McCain Foods, Coors, Molson and EstÈe Lauder
with unique solutions in Enterprise Motivation and Consumer Marketing.
Ron is one of the most experienced and accomplished writers for business in Canada
with a wide-ranging knowledge of business issues across many sectors. As a business
television producer and director, he has won numerous awards, including a Silver
Screen Award from the U.S. Industrial Film & Video Festival, and both a Golden Maple
and Silver Birch from the ITVA in Canada.
Ron is also one of Canada's most successful theatre producers. His
1986-88 production of Run For Your Wife remains the longest running
play in the history of Canadian theatre. His 1986 production of the
off-Broadway musical 3 Guys Naked From the Waist Down was a hit with
the Toronto critics but since this is a small demographic who generally
don't pay for their tickets, the play closed early. It remains however,
a creative career highlight. England's Redgrave Theatre produced his
own play A Step In Time in 1994 and the less said about that experience
the better. In the spring of 1999, he produced Three Days of Rain
by the celebrated American playwright, Richard Greenberg, at The Canadian
Stage Company. Ever a glutton for punishment, Ron is currently collaborating
with an English production company on a musical play based on the
life of Anthony Newley.
Since 1992 Ron has been a board member of the Toronto International
Film Festival Group where he created and chairs the Marketing Advisory
Committee. He is also the current chair of The McLuhan International
Festival of the Future. Ron has also served on the board of the Toronto
Theatre Alliance, on fund-raising and organizing committees of The
Writers' Development Trust, The McMichael Canadian Gallery and the
Centre for Research in Women's Health. Ron is very proud of his talented,
DJ son, Eric. In his spare timeÖÖwell he really doesn't have any to
speak of.
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